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| Overview |
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Flow offers unique, targeted advertising solutions to help you market your product or service to YOUR target market at the lowest rates on the market!
Choose from any of the following advertising solutions:
- Video Advertising
- Advertise on 16 cable networks targeting various market segments
- Flow Mosaic
- Video banner advertising on Flow’s Mosaic Channels.
- Flow Bill Insert
- Reach your market by targeting over 130,000 customers every month
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| Video Advertising |
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With Flow video advertising, you can target your customers directly through the 16 top cable channels at very competitive rates.
Flow Video Advertising gives you:
- 24- hour fully automated advertising service of local ad insertions on select cable networks
- Value for your advertising dollar- The ability to target YOUR market, not everyone else’s
- Access to over 120, 000 households. This means over 35% penetration of overall households in Trinidad
- Longer primetime programming with larger viewership audiences
- The ability to simultaneously schedule ads on several networks of choice, thus reaching multiple targets with minimum effort
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| Channels Available |
| Reach your segment by advertising on any of the following channels: |
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| Children (Nickelodeon) |
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| Teens/Young Adults (MTV, BET) |
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| Adult Female (Lifetime Television, Lifetime Movie Network, Lifetime Real Women, Home & Garden Television, Food Network) |
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| Adult Male (CNN International, National Geographic) |
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| Sport & Gaming Fanatics (Fox Sports World, G4tech TV, ESPN International, Game Show Network, Speed) |
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Specifications & Guidelines
Ads can be forwarded on DVD, mini DV or Betacam with a resolution of 720 x 480 pixels.
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| Video Advertising Rates |
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Advertising is available between 6am to 12 Midnight
Basic Rates (VAT Exclusive)
- 15 seconds—$300
- 30 seconds—$420
- 45 seconds—$540
- 60 seconds—$750
Month by Month—Three Channel Rate
3 channels, same advertisement, same day:
- 15 sec—$765
- 30 sec—$1,070
- 45 sec—$1,377
- 60 sec—$1,913
Slots allocated on a first come basis
Specifications & Guidelines
- Orders and materials are required 48 hours prior to first advertising date.
- Ads can be forwarded on DVD, mini DV or Betacam with a resolution of 720 x 480 pixels.
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| Mosaic Advertising |
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Video banner advertising is another targeted advertising solution available on Flow Mosaic Channels.
Mosaics are themed channels that show thumbnails of select preset channels at the same time on one screen.
These channels target specifically the following genres:
- Sports
- News & Current affairs
- Local Content
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| Channels Available |
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The following Mosaic Channels are available to all digital customers:
- Channel 600- Sports Zone
- Channel 601- News Room
- Channel 602- Local Corner
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| Mosaic Advertising Rates |
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Mosaic Advertising rates are available upon request
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| Specification & Guidelines |
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Encode Format: MPEG/2
Profile: Main Profile @ Main Level (MP@ML)
Encoding: CBR (constant bit rate)
Resolution: 720 x 480
Quality: Extra
Video PES rate: 3.18 Mb/s
Video Format: NTSC-M (this is the most common variant of NTSC)
Aspect Ratio: 4x3
Interlacing: Yes
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| Advertising Intelligence |
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Advertising Intelligence (A.I.) is a tuning data collection tool that enables Flow to track hpw our digital subscribers
are utilizing their cable services by logging their set-top usage every 30 minutes. The information collected includes
both channel and program information.
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Using A.I. we can prepare customised reports from the information collected in order to track tuning patterns over
time, highlighting patterns by:
thereby allowing advertisers, for the first time, the ability to make critical programming and advertising decisions
based on continuous trend analysis.
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| Advertise Now |
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Let Flow Advertising Solutions help you reach your target!
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